Stello AI

Stello AI is a B2B AI platform that provides compensation/finance services to businesses. The platform uses AI to provide customizable recommendations to managers on how to allocate resources, bonuses, incentives, and equity grants to employees. This is an exciting new industry and our client wants us to head advise her on overall strategies and branding to optimize her success.​​

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Objective and Project Scope:​

• Social media strategy and linkedin marketing

• Creating a digital interview series with leaders in Fintech/AI

• Conducting market research into B2B AI businesses, what the future looks like, and the competition in the space. 

• Overall strategy of the start-up using market research, guiding where to head next.

• Some minor branding/UX if time or interest permits (website/platform design)